OutPerform Associates is a group of senior consultants, each with more than 25 years of industry experience.
In every business, profit demands operational quality and adaptability. Constant process improvement through optimization is at the core of building quality operations, reducing cost per sale, limiting expenses, and improving retention.
We help you identify opportunities, build strategies, and, most importantly, implement and refine high-quality, effective processes.
Phil Wintering - Managing Partner
Founded in 2005, OutPerform Associates assists insurance clients in solving their operational challenges, while building successful marketing and distribution strategies for today’s rapidly evolving marketplace.
Our Approach
Whether the challenge is developing strategies, finding new avenues of growth, reducing expenses, or improving profit through process improvement and optimization; we start by getting a deep understanding of your unique situation and leverage our broad operational expertise to help identify and execute upon your greatest opportunities. We focus on matching strategy, processes, and actions, and then align internal goals to help you make data-driven, measurable gains to your business.
Strategy & Planning
OutPerform Associates will help you identify opportunities and build, refine, and implement executable strategies. We’ll help you clearly outline your definition of success and develop a shared vision for getting to the intended outcome.
Distribution
How consumers purchase insurance has changed rapidly over the past 50 years, first shifting dramatically from independent agents to captive agents, and then to the direct channel. How each company addresses this is critical.
Operations
We had the opportunity recently to work with OutPerform Associates on a project. Their vast experience with the online distribution of Auto Insurance accelerated our learning about this topic, gave us insights that we could not have gotten on our own and prevented us from making the mistakes that others have historically made in this space. We were pleased that we had the opportunity to work with them and hope that we have the opportunity to work with them again in the future.
“OutPerform has both a broad and deep knowledge of the P&C insurance business. His experience, knowledge and focus on optimization was critical to improving our internal processes and moving the brand towards profitability. He has a strong ability to understand details and numbers around new business, underwriting rules, call center processes and retention and can translate those into both strategy and tactics. Phil is dedicated to his clients and always represents himself with the highest level of integrity.
The OutPerform Team
Phil Wintering
Managing Partner
Phil has over 25 years of experience in insurance distribution and over fifteen years of experience in delivering online services. In addition, Phil has considerable experience in building start up and growth stage companies.
Phil started OutPerform Associates knowing that well-placed , highly-experienced associates will complement your team and allow you to reach new heights.
Marc Zeitlin
EVP, Marketing & Sales
Over the past 25 years Marc has developed extensive marketing experience in the insurance and financial services sector, having held senior marketing roles at Progressive Insurance (Director of Marketing and Sales), Unitrin Direct (CMO) and Insurance.com, AIG and Farmers Insurance. During this period, Marc has been responsible for defining and implementing consumer marketing strategies, which utilized a broad range of media, both on and offline.
Rich Bonitz
EVP, Product Development
Rich is skilled in building high performance teams with experience managing multiple, direct-to-consumer offerings from concept through finished product. Expertise in Product Management, B2B Relationship Management, Process Management, Business Development and General Management, Rich is a creative solutions provider who is focused on driving market share, revenue and profitable growth.
Ron Somich
SVP, Analytics and Online Marketing
Ron’s expertise in E-Commerce, Interactive Marketing, Search Engine Marketing, Business to Business to Consumer Marketing, Finance, and Operations are second to none. He is well-versed in marketing (both to end-user consumers as well as to corporate and financial partners), the sale and operations of insurance, paid and organic search, website marketing, design, overview, management, traffic control, and the development for end-user consumers.